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Optimizing Your AI Portfolio: Offense and Defense to Enable Your Organization to Thrive

Posted Sep 13, 2024 | Views 53
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Melody Hildebrandt
Chief Technology Officer @ Fox Corporation

Melody Hildebrandt is Chief Technology Officer for Fox Corporation, where sets set the comprehensive technology strategy for the Company. She previous served as the company’s Chief Information Security Officer and as the President of its research and development subsidiary, Blockchain Creative Labs. In her current role, Hildebrandt leads the development, design and implementation of emerging technologies across the FOX enterprise, spanning FOX Sports, FOX News, FOX Entertainment, FOX Television Stations, and Tubi Media Group. Her current focus is on future planning, including developments in artificial intelligence and authenticating and monetizing premium content via blockchain technology. She also continues to oversee the cyber-security posture of the business and leads technology M&A efforts, identifying areas for investment and growth. Prior to FOX, Hildebrandt held the role of Global Chief Information Security Officer at 21st Century Fox, where she was responsible for the cyber security posture of 21CF businesses, including 20th Century Fox, FOX Networks Group, National Geographic Partners, FOX News, Star India and others. Before 21CF, she was Forward Deployed Engineer at Palantir Technologies, where she helped start its commercial work and led Palantir’s business in cyber security, anti-money laundering and rogue trading detection. Prior to that, she consulted US and international governments with Booz Allen Hamilton, where she designed military and strategy wargames. Hildebrandt is the Executive Sponsor of Women in Technology at FOX.

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SUMMARY

Slides available here: https://docs.google.com/presentation/d/1nabg-fr8Z_6RueiZHQDZR2GpvVEXoTW2AinkNT5n0ak/preview?usp=sharing

As an engineering leader, you’ve definitely been asked by your CEO about your approach to AI and you’re already building something. This talk dives into how to reflect on early learnings and take a step back to strategically evaluate generative AI's potential within the context of your business. At FOX, Melody is responsible for crafting offensive strategies to drive AI innovation and expand FOX’s creative execution and distribution reach while also implementing defensive measures against the emergent threats to the media ecosystem. As you can imagine, there is no shortage of ideas and opinions on AI within sports, news and entertainment, but how do you prioritize the projects that matter? She’ll discuss how to use your role as a technologist to set a comprehensive AI strategy that both enables your organization to thrive and springboards you personally to operate at a higher level with a seat at the broader business table.

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