How Engineering Can Impact B2B Revenue: A Case Study of Growth Engineering & Emerging AI Capabilities

Zhichun Li is Cofounder at Scout AI, a startup focused on AI-based Sales intelligence. Previously, she was a Director of Engineering at Scale AI, leading Rapid and other internal products, and successfully scaled products from 0 to XXM in ARR. As an early employee of the company, she built up the infrastructure for Scale’s supply ops system and scaled up Scale’s 3D Sensor Fusion product.

Before Scale, Zhi worked at Lightspeed China Partners, Facebook, Microsoft and Airbnb with roles in investment and software engineering.

Samantha Kwok is the Vice President of Engineering at Brex, a company reimagining financial systems to enable growing companies to realize their full potential by taking control of their spend and business as they scale. She leads engineering in building financial technology and empowering Brex users anywhere to make better financial decisions. Prior to Brex, Samantha Kwok was the Vice President of Product and Engineering at Tableau where she led development and delivery of scalable systems to help users see, understand and take action from their data, making analytics more accessible to everyone and empowering them to make intelligent, data driven business decisions. Samantha has over 15 years of experience in software and is passionate about leveraging technology to drive change and improve people's lives by building experiences that are simple and easy to use.

Christian Wiklund is the co-founder and CEO of unitQ, an AI-powered platform that helps companies improve product quality by analyzing user feedback. Before founding unitQ in 2018, Christian co-founded Skout, a mobile social networking startup backed by Andreessen Horowitz, which he successfully led to profitability and a $30 million annual revenue before its acquisition by MeetMe in 2016. Originally from Sweden, Christian is also an avid surfer, tomato grower, and proud father of three.

Katie is unitQ’s VP of Marketing. She’s deeply passionate about the potential of Artificial Intelligence and has held GTM roles on Salesforce’s Einstein AI team and was the first marketing hire at Replicant, a leader in conversational AI. Katie is passionate about creating new market categories, scaling thought leadership programs, and customer-centric marketing. Katie has served as an advisor to Rune Labs, is an active participate in BrainMind summits, and serves on the board of BUILD. Katie grew up in the Bay Area, where she attended University of California, Berkeley’s Haas School of Business.