When building digital products and enhancing user experiences through AI, gathering user feedback is crucial. However, traditional methods such as surveys often aren’t enough to generate explicit feedback. In this session, Amplitude's Shadi Rostami and Dusty Pierce will explore the important role that user behavior tools play in effectively capturing user feedback and improving AI models. The audience will walk away with an understanding of the challenges associated with gathering user feedback, how user behavior data can better inform our AI models, and how organizational shifts can also be an effective tool in orienting a company around CX. In this fireside conversation, Shadi and Dusty can also share practical insights and strategies for integrating user behavior tools into the development process.

Generative AI is the "it" productivity tool of the moment, but we're still at the very early stages of incorporating it into everyday workflows. In this session, Shailesh Kumar, SVP of Engineering at ClickUp, and Kelly Ehret, Latitude, will contemplate how engineering teams can take advantage of the "Era of AI" and use it to optimize and accelerate their work. Specifically, Shailesh can share his own experience as an engineering lead at ClickUp, offering anecdotes and advice on how generative AI has helped his team work more collaboratively across departments. He will also share his perspective on encouraging more AI adoption across teams and how to measure success. Listeners will walk away from this session with a tactical understanding of how to motivate engineers to use AI in their day-to-day to achieve meaningful productivity gains.

The choice between building an in-house solution and buying from a third-party never goes away. Engineering bandwidth is precious and there’s no shortage of SaaS options promising easy deployment and big returns. In this panel, experienced leaders get together to talk about how they tackle this challenge. We’ll go beyond the obvious and share how our panelists approach these decisions and reflect on the outcomes.

In an era where technological advancements hold immense promise, the disconnect between innovation and implementation has become increasingly apparent. Delving into the implications of this disconnect spanning industries and societies, the conversation will also investigate the emergence of a platform company model as a strategic solution - and how Autodesk has been able to successfully transform into that model. Fostering motivation and a sense of purpose within teams involves providing them with data that illuminates their impact. This data-driven approach also aids in identifying areas where teams require support and improvement. Simultaneously, the discussion centers on strategies for alleviating burdensome tasks and streamlining workflows, raising the question of how to effectively eliminate toilsome work from team responsibilities.

Drawing on a long career working on B2C products and a recent dive into B2B, we’ll take a look at differences in execution cadence, business constraints, and the skill sets required for success in these two worlds.

In this presentation, Lawrence will cover the tensions that arise in an engineering team as a startup transitions from the “0 to 1” stage into a stage of growth, customers, and company building, and how you, as an engineering leader, can navigate the pitfalls and set your team up for success! To view the sildes for this session, click here: https://hubs.la/Q026N03q0

We all want to unlock innovation in our companies, and a powerful way to fuel your company’s innovation engine is by cultivating a “startup within a startup” culture! But how does this work? And how do you operationalize this culture into norms, behaviors, and habits to produce greater innovation? Naveen Kondapalli shares his perspective on staying ahead through a culture of innovation, how to build smaller teams with autonomy, how to spin up multiple products, quickly spin down bets that didn’t work, and validate your hypothesis in areas beyond your expertise. Plus how to navigate the innovator’s dilemma while not losing focus on the core business.

In this session, you’ll learn how to save 95% of your time on test automation by leveraging breakthroughs in Generative AI and move 90%-100% of the work to the product management organization. We’ll cover how to improve SDLC to allow you to move up to 30% faster with up to 90% less bugs in production, and how Generative AI can be helpful to eliminate 98% of the effort on maintaining end-to-end tests.